Middle Eastern markets are opening up to Delaware businesses with the help of Israel-based consulting firm EDI.
EDI assists clients looking to expand operations in the Middle East, providing representation, promotion, networking, planning and trade development. The company serves as the official regional trade and investment representative office for Delaware.
Key EDI members
Sherwin Pomerantz, EDI’s founder and current president, holds an MBA from Northwestern University and has previously served in several top-level management positions, including vice president of Luz Industries Israel Ltd. Sherwin is currently Chair of the American State Offices Association (ASOA) of Israel, and is a founder of the Visit USA Association of Israel.
Seth Vogelman is the Director of Trade at the State of Delaware’s Middle East Regional Office, where he directs regional trade activities and gathers relevant market information for Delaware. He manages a regional marketing system for promoting American exports in Israel, Turkey, Jordan, the Palestinian Authority, North Africa, the Arabian Gulf, Pakistan and Egypt. In addition, Seth publishes The Fortnightly, the company’s bi-weekly newsletter on economic and business development.
Michael Platt handles trade development and market researching in the State of Delaware’s Middle East Regional Office. He generates potential leads, constructs feasibility studies, directs market research and evaluation and helps coordinate effective communication between companies.
Why Israel and the Middle East?
The region’s young and rapidly growing population is developing into an expanding market for U.S. goods and services. Middle Easterners place a high value on American-quality, which make U.S. products a perfect fit for the region’s needs
Free trade agreements (FTAs) are highly effective in providing U.S. exporters access to foreign markets, and the U.S. has four FTAs in the Middle East: Israel, Jordan, Bahrain and Oman.
$20 billion of U.S. goods were exported to the four FTA countries last year. Israel constitutes the majority of that figure with a three-fourths share.
In addition, another $56 billion of U.S. goods were imported last year by other significant regional partners: The United Arab Emirates, Saudi Arabia, Egypt, Qatar and Kuwait.